The King of Energy Shots – 8 Hour Shot or 5 Hour Energy Drink?

During the recession, people will go the distance to save a couple cents per-gallon on gas, there is a booming new industry of energy drinks that sells for twenty times more than Coca-Cola – energy shots.
An increasing amount of people are dropping their $3 coffee, in favor of these $3 2-ounce energy shots – and most of them taste terrible.
The market for energy shots is expected to increase by 100% this year, to 700 million in sales – and a majority of those sales will be of Living Essentials’ 5 Hour Energy, the first energy shot on the market.
Many companies are attempting to capture the energy shot market – similar energy shots like 6 Hour, 7 Hour, and 8 Hour Energy are attempting to break into this growing new industry with their own products.
The Mr. Energy 8 Hour Energy Shot, though it sounds similar, has raised the bar for the industry. While the others merely contain caffeine, it includes Acai, Gogi, and Tahitian Noni – three incredibly popular berries, each known for their natural energizing and dietary benefits. Currently, the only other way to get a serving of Acai berry is to purchase a $40 bottle.
Aside from the health-benefits, The Mr Energy 8 Hour Energy shot contains no calories or carbs, and it tastes great!
“I’ve seen the 5 Hour ads plastered all over the media. But if people read the labels before they buy, I think they’ll go for 8 Hour Energy. It’s just a better quality product,” says Darin Steen, one of the 10 top fitness trainers in the world.
In a blind test conducted at the University of Florida, 9 out of 10 students preferred the 8 Hour shot over 5 Hour Energy. Other groups were given samples of the Mr Energy 8 Hour Energy shot, and returned with overwhelmingly positive reviews.
“Wow… after taking the 8 Hour Energy, not only was I able to stay up to study for finals, I picked up a basketball game after! Without it, I probably wouldn’t have managed to do either,” said Troy Smith – a Finance major.
“8 Hour Energy shots are amazing. I stayed energized and focused, and totally aced my final. It’s like time in a bottle,” said Stephanie Wilcox, a grad student in the UF School of Dentistry.
Despite 5 Hour Energy’s fierce advertising budget, Bhelliom Enterprises, the developer of 8 Hour Energy, believes their superior product needs only word-of-mouth to prevail. “The ingredients speak for themselves,” says Casey McCarthy, CEO of Bhelliom Enterprises.
